The safe was just too heavy to move so we left it. The liquor is actually in a big safe that has been here since the location was a pharmacy. On the east side there’s a cubby hole where we keep the nice liquor. If you walk to the right, you’ll notice that the bar is split up into two parts. “About 60 years ago, Jimmy’s was a pharmacy for residents of Wrightsville beach. When I asked Jimmy if there were any interesting Jimmy’s secrets, he was happy to provide me with an inside secret. The uniqueness of Jimmy’s doesn’t end there. The slushie is a fan favorite (and a personal favorite of mine as well). We’re now officially a 501(c)(3) which is really cool because big companies can donate if they want.”Īnd who could forget about the infamous Jimmy’s slushie? A delicious, frosted mix of yellow red bull and grapefruit Deep Eddys Vodka. By the third year, every kid in New Hanover County that wanted a bike for Christmas got one. Thank God I put a max on it because after the first drive I had collected over 200 bikes. I posted pictures on Facebook when people donated too. In the first week, there had only been three toys dropped off in the box, and one of them was from my mom, so I decided to post them on face book and tell everyone that if we had ten bikes donated, I would match up to ten. He told me the only thing I could do was stick a box in Jimmy’s and hope for the best. He and I had worked together before, and I really loved the charity so I asked him how I could get involved. “My good friend Eric Miller, the lead singer of Penguin, had been doing a Toys for Tots drive for an event with his band. It became such a hit, that Jimmy’s has now officially registered itself as a 501(c)(3) charitable organization. The bike drive began just a few years ago to collect toys for the Toys for Tots charity. Jimmy’s bike drive has become a local favorite yearly event. Cruiser is adorable, but also not the only notable Jimmy’s staple. Cruiser became the mascot.”Īccording to Keaton, Cruiser is living the dream and loves all the local friends he’s made. People loved the dog and thought he was entertaining, so we became known for it. Then I noticed that Cruiser became a crowd favorite. “In the beginning, I was always telling Cruiser to get off the bar. When I asked Jimmy and his wife about the story behind Cruiser and the logo, he gave me a little insight on how the logo came to be. This logo is no mistake. If you’ve been to Jimmy’s before, you’ve probably noticed the great-natured black lab, Cruiser, moseying around the bar and even hanging out on the bar top. Jimmy’s is well known for it’s logo, which features a black lab and iconic white lettering. Jimmy’s was first opened in August of 2014 and is a local favorite spot for casual drinking during a beautiful sunny day, a refreshing slushie after a day in the water, or a night out for live music and great conversation with friends. This week, I was able to meet with the owner of Jimmy’s and his wife, Keaton, to get some insight on the iconic beach bar just over the second bridge on North Lumina. All the bars on Wrightsville have their own unique history and stories to tell. From the Shark Bar on the north end to the local taps at Sunday’s Café on the south end, you are sure to find a way to quench your thirst. If you are looking for a good place to grab a drink on Wrightsville Beach, there is no shortage of beach bars on the island.
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